Glossary
CTA for Northeast India
Call to action - the button or link you want the visitor to press. Every page gets one dominant CTA, not five competing ones.
CTA
Call to action - the button or link you want the visitor to press. Every page gets one dominant CTA, not five competing ones.
On a call, we’d say it exactly like this. If any proposal we send uses a term you don’t know, it’s defined in the same document - that’s a house rule.
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Put it to work
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