Shopify to WooCommerce Migration
Leave Shopify for WooCommerce and own your store, products and their rankings.
Store owners move Shopify to WooCommerce when they want the margins and the ownership back — no platform fees, no app-per-feature bills, and full control of the code, hosting and data. The motivation is economic in the end: at scale, Shopify’s model costs more than the software it replaces, and leaving with your data becomes the point.
The honest mechanics: Shopify exports your products, variants, collections, customers and orders to CSV, and WooCommerce imports them. This is one of the cleaner data paths because Shopify keeps catalog data structured. What does not come across is the platform: Shopify themes, checkout and apps are proprietary, so the store is rebuilt in WooCommerce around your data and your own hosting.
The failures: Shopify’s checkout and app logic disappearing, metafields and custom product data pasting badly into WooCommerce, and product URLs with Shopify’s structure breaking rankings. A careful move normalizes the CSV, maps every URL, and decides per app what gets rebuilt as a plugin, integration or native WooCommerce feature.
Engagement runs inventory → fixed quote → staging → redirect map → launch. Products, variants, customers, orders and integrations are counted first, so the fixed quote reflects the real store. Small stores move in days; large catalogs take weeks, quoted after the inventory. Describe the store and the reply says what it takes.
The honest part
What does not transfer.
No migration moves everything. These items are rebuilt, remapped or consciously dropped — decided with you before the work starts, not discovered after launch.
- Shopify themes and checkout flow — rebuilt in WooCommerce as an owned theme and storefront
- Shopify apps — recreated as WooCommerce plugins, integrations or native features
- Shopify’s hosted checkout — replaced by WooCommerce payment options and your own hosting choice
- Shopify-specific metafields and pricing logic — mapped into WooCommerce product fields
- "The platform handles it" conveniences — re-planned against owned infrastructure, which is the whole point of leaving
Rankings protection
SEO carried across.
A migration that loses your search traffic saved nothing. The redirect map is a deliverable, not an afterthought.
- Every indexed Shopify product and collection URL captured before export
- A redirect map to the new WooCommerce permalinks agreed before launch — product URLs are the highest-value pages
- Titles and meta descriptions carried into WooCommerce SEO settings so snippets hold
- Domain re-verified in Search Console after the move and the new sitemap submitted
- Image alt text and file names preserved so image and shopping search traffic survives
- Structured data re-implemented the WooCommerce way
Quarterly, and only when the numbers move
Get the rate report before you negotiate.
Updated rate bands across the major stacks and regions, plus what changed and why. No other email.
Questions
Asked about Shopify → WooCommerce.
Yes. Shopify exports products, variants, metafields, collections, customers and orders to CSV, and WooCommerce imports them cleanly because that data is structured. What does not come across is the platform itself — theme, checkout and apps — which is rebuilt around your owned data.
Shopify apps do not transfer. Each is cataloged for what it actually does, then recreated as a WooCommerce plugin, an integration or a native feature. This is where the ownership payoff lands — the per-app fees are replaced by owned components, decided honestly rather than auto-renewed.
With a redirect map, yes. Shopify product URLs rarely match WooCommerce permalinks, and those pages carry your traffic. Every indexed address is captured and mapped before launch so rankings hold instead of 404ing.
Often yes at scale, where fees and app bills outgrow the cost of running WooCommerce yourself. It is a real trade: you trade rental for ownership and take on hosting and upkeep. This practice reconciles both sides honestly in the brief, so the decision reflects your actual store economics.
Moving something else?
Every platform pair has its own traps. The hub lists all migrations this practice runs — or describe the move in the brief and the reply says what it actually takes.
Other migrations
Wix → WordPress
Move your Wix site to WordPress with clean content, working redirects and search rankings intact.
Squarespace → WordPress
Leave Squarespace for WordPress with posts, pages, media and search rankings intact.
Webflow → WordPress
Move Webflow CMS content and posts to WordPress with search rankings carried across.
Joomla → WordPress
Move your Joomla site to WordPress with articles, categories and search rankings intact.
HTML → WordPress
Turn an aging static HTML site into a modern, editable WordPress build without losing rankings.
WordPress → Webflow
Move WordPress content and images to Webflow with a cleaner build and design-led future.