Question
What is a heatmap?
A visual of where visitors click, move and stop reading - answered honestly for Northeast India businesses.
The straight answer
A visual of where visitors click, move and stop reading. It replaces opinion about why the page fails with coordinates - and often the fix is embarrassingly obvious afterwards.
In this region: Every channel decision becomes arithmetic once tracking is honest: cost per enquiry, close rate, lifetime value. Until then it is all opinion. conversion fix and content marketing connect this to the rest of the work.
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